The forecast is looking bright for residential metal roofing in the U.S.—especially in the roof replacement category—according to a joint market study conducted by FMI Consulting that was sponsored by the Metal Roofing Alliance (MRA) and the Metal Construction Association (MCA).
Residential metal roofing is on track to capture an estimated 16% of the total U.S. roofing market within the next four years, with roof replacements predicted to account for 96% of that share.
The study shows that residential metal roofing benefits, such as longer lifespan, better durability, style and appearance, and strong warranties align with homeowner priorities.
In hurricane and high-wind regions, metal roofing products and pre-manufactured systems that carry all necessary certifications to meet or exceed codes and testing standards will be increasingly adopted.
Other factors forecast to drive growth in the segment include overall housing trends. Research shows more people are staying in their homes for longer. That’s motivating them to select durable solutions that don’t need to be replaced as often.
In residential metal roofing, standing seam is expected to account for the majority of shipment value through 2030. Metal shingles represent the next largest opportunity, while through-fastened products continue to hold a meaningful position. Insulated metal panels remain a small but fast-growing niche, according to MRA.
Despite the good news, MRA notes that more is needed to increase consumer awareness about metal roofing. While cost remains a barrier to entry for some homeowners, the study shows that continued and sustained education is nearly as important.
MRA executive director Renee Ramey said the association’s goal is to become the leading resource for homeowners seeking to understand the value proposition of metal roofing.
“Clearly, with forecasts looking strong, the collective efforts of our manufacturer and contractor members are needed now more than ever to drive demand for the entire segment of residential metal roofing,” Ramey said.
