As the economy improves, we’re seeing both an increased
engagement from Metal Construction News readers and
more introductions of new products. The readers are looking
for information and an edge against their competition. The manufacturers
want new products that improve the building performance, meet customer
demand and make installation simpler and error free.
Our readers have identified those products that most closely meet
those requirements through their interest. From May 2012 through May
2013, we measured the number of editorial leads our products coverage
generated. In the third year of this process, we have seen a significant
increase in the number of leads generated with the top products this year
getting nearly twice as many leads as the top products from 2011.
Please take a look at the 25 selections for Metal Construction News’
Readers’ Choice Awards.
